This is our Commercial Acceleration Fireplace. Here you’ll find experienced and passionate people sharing innovative strategy and tangible advice on the best tactics that works today.
Key take-aways:
Understand why prompting is not the optimal way of using AI
Understand the difference between prompting and AI special agents
Understand how AI special agents create much more relevant and useful results when using ChatGPT
How to get the most out of your 2024 marketing budget
Talking points:
Maximising Content across the Customer Journey
A shift from Campaigns to Programs
Delivering on Metrics that matter Commercially
Embracing Boldness in Creative Output
